Website Design Beginners - Avoid These Common Mistakes
Sunday, 07.01.2007, 12:22pm (GMT)
Just what is the difference between a bad site and one that is truly
outstanding? You'll know when you see them. I'm sure you've seen
examples of several great websites on the internet - and also remember
examples of those you'll never want to revisit. If you want your
visitors to come back then you've got to do a lot to impress them in an
extremely short time. First impressions are really important. You only
have about 20 seconds to make that first impression count so you want
to do the best that you can.
Many people often decide to design and build their own websites.
Without proper experience or website design background many mistakes
are made. If you are a beginner then there are several things you
should keep in mind to avoid before designing your website.
There are several common web site design mistakes which should be avoided when creating your new web site, and here they are.
1. Slow Loading Pages
Problem: Have you ever visited a website and waited forever for it to load?
Solution: Optimize your images at a lower resolution to achieve faster loading pages. Keep your page sizes well under 60 KB.
2. Page Layout
Problem: Websites that have the navigation in different places throughout the site. It looks cluttered and unprofessional.
Solution: Be consistent and be organized in your websites layout. Make
sure all your web pages look the same and the websites navigation is in
the same location on each page.
3. Wild and Crazy Color Schemes
Problem: Have you ever visited a website that has a background with a
bright, neon color and can't read the content because the colors are so
loud? What's the point?
Solution: Think "easy to read." Avoid dark backgrounds with light
colored fonts. White background with black text is best for the general
public.
4. Spelling and Grammar Errors
Problem: Spelling and grammar errors just jump off the page.
Solution: Always spell check.
5. Text on the Page
Problem: Most people on the internet don't actually read web pages - they scan them.
Solution: Make sure your page is easy to read. Break text into
manageable pieces, use sub-headings, short paragraphs, highlighted
keywords and bullet points.
6. Font Styles and Sizes
Problem: Serif fonts such as Times New Roman are more difficult to read
on a computer monitor. Also, text that is too small or way too big are
hard to read.
Solution: It's a good idea to use non-serif fonts such as Verdana or
Arial for web pages that will be read online. Your page will look much
better, more professional, and will be much easier for your visitor to
read.
7. Not Enough "White Space"
Problem: It can be overwhelming to have too many words on a page.
Solution: It is a very good idea to make your page easier to read by
breaking all the text into smaller, more manageable pieces.
Sub-headings and bullet points are good to use.
8. Cheesy Music that the User Cannot Control
Problem: Bad background music on a site. Next, not being able to shut it off.
Solution: If you think you need to use music on your website for some
reason, then make sure you offer your visitors the option to turn it
off, or on, quickly and easily.
9. Poor Layout and Design
Problem: Have you ever been to a website that is simply just "too
much"? It's like they are trying to fill every available pixel of space
on the entire page.
Solution: Don't overdo it when designing your pages. Just because you
can add something doesn't mean you have to. Leave plenty of white space
between your text and images.
10. Overly Long Pages
Problem: Ever been to a website with a page that just scrolls down forever?
Solution: Most visitors will never scroll down to the bottom of a
really, really long page. It's better to have several short pages vs. a
few really long pages.
11. Non-Standard Links
Problem: You go to a website and aren't sure which words are really links because the link colors have been changed.
Solution: Don't confuse your users. Keep the link colors as they are.
12. Under Construction signs
Problem: Have you ever been to a website and found a page with no
content of any type but a big "Under Construction" sign instead?
Solution: Don't use "Under Construction" signs on your website.
13. Didn't Test Your Web Site
Problem: Ever been to a website that just looks like a mess? Maybe you saw text overlapping images, weird alignment, etc.
Solution: It is important to always check to see what your website
looks like in many different web browsers and make any changes before
uploading your site to the web.
14. Unclear Navigation
Problem: Broken links, error pages or too many moving objects are not
signs of good website design on any website for your visitors. If
navigation is too difficult to follow, visitors won't return.
Solution: Make sure that your navigation is easy to read, find and to
follow. Also, make sure that it is in the same spot on all of your
websites pages.
15. Sloppy Web Site Copy
Problem: Have you ever visited a website with missing words, bad grammar, or it just didn't make sense?
Solution: Always remember, "Content is King" on the internet, so make
sure there is plenty of good, focused information for your visitors.
16. Never Updating Your Site
Problem: Ever go to a website that hasn't been changed at all over the last few times that you've visited it?
Solution: You should always update the content on your site frequently.
17. Too Many Clicks
Problem: Have you ever visited a website, found something you were
interested in checking out further and then had to click, click, click
before you found that item. Or did you give up first?
Solution: Don't test the patience of your visitors. Make sure that everything can be found on your site within 3 clicks or less.
18. No Privacy Policy
Problem: No Privacy Policy page listed on the website.
Solution: Post a Privacy Policy on your website. Make sure that your
customers know that you will not share their addresses with anyone.
19. No Company Contact Information
Problem: A company with no address or contact information is not one you necessarily want to give your money to.
Solution: Email addresses or phone numbers are most often seen as
contact information on websites, however, having a physical mailing
address on your web site adds another key credibility factor.
20. Using Free Web Hosting
Problem: Ever visit a web page from one of those free website hosts with a name (URL) so long you'll never remember it.
Solution: If you want your internet business to be taken seriously
avoid using free web hosting. This all adds to the issue of credibility.
21. Using Free E-mail Addresses
Problem: Ever try to send an email to a website, only to find out that
the email addresses they use are not the same as their domain name.
Solution: Using a free email address, such as Hotmail, Yahoo or Gmail,
is never appropriate for your website. On your website it is a good
idea to always use an email addresses that is associated with your
domain name for your business.
22. Advertisements
Problem: You've come to a website where the pages are cluttered with a lot of different advertisements.
Solution: A lot of people are using advertisements to earn extra money.
It is okay to do that if you want, just don't over do it.
23. Bad Images
Problem: I'm sure you have seen a web page with missing graphics or funky shaped images more than once?
Solution: Always optimize your images and use the height and width
attributes of the image tag. Also, you will want to save the image
files in the right formats: GIF for artwork and JPG for Photographs.
24. This Website Best Viewed on .....
Problem: This is often seen on many beginner websites.
Solution: Best advice, don't use this on your website.
25. No Prices
Problem: Websites that don't have product prices listed clearly.
Solution: If you're selling a product on your website, ALWAYS include a price with the item description.
Last but not least, here's a list of things that you should just avoid,
simply because it's the right thing to do concerning website design.
And here they are:
Frames, Hit counters, Orphan pages, Anything "Cutesy", Pop ups, Fancy
Fonts, Don't overuse Flash, Avoid Javascript links, Blinking text ,
Animated GIFs, Missing Meta Tags, Horizontal (sideways) Scrolling,
Don't underline or color normal text, Don't forget functional links on
your footer, Don't forget about your Marketing Strategies, Don't forget
to include anchor text on your links, Never subscribe a visitor for
anything without his consent, Don't leave the home page title as
"Welcome to Mysite.com", Avoid using all the "Bells And Whistles"
simply because you can, Not Taking Advantage of SEO (Search Engine
Optimization) on your website
Whether you have created your own website or are working with someone
else on creating your website, I hope all these ideas above will help
you build a better website that steadily attracts visitors. I hope the
tips above help you design the best site that you possibly can and help
you to avoid all these bad design issues in the future. Knowledge is
critical.
|